Brutal Truth™

Average TV Ad Cost in 2017

The average cost of a TV advert in the UK in 2017 was £7800. This takes into account that airtime costs are different during different times of the day. The cost of a breakfast slot costs on average £3600 between shows on ITV 1. ITV 2 and 3 and 4 cost considerably less and can…
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For Brands that work directly with TV Commercials Directors (1 of 5)

Episode 1. How to handle the Directors sense of honesty. Mom & Dads reputation in the marketing industry is growing. As a result, we’ve been recently approached by a number of brands to pitch on creative business that would usually fall under the vale of the Agency business model. I don’t want to get into…
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New Clogau TV Advert Airs Tonight

Director Asa Bailey’s latest TV commercial, for Clogau airs tonight on ITV Wales, ITV Granada, and Sky Channels. The new campaign, Produced by Mom & Dad stars Clogau Brand Ambassador Gethin Jones and real-life girlfriend Katja Zwara.

Brand Marketing Case Study – TV, Online, In-Store, Clogau.

  Forward: In this case study, we look at how the jewellery brand Clogau worked with Mom & Dad to produce a library of custom brand assets, a national TV campaign, and creative assets to use in retail design, exhibitions and comms.

Japanese cranes rig & feathers simulation

Maya / nHair / nCloth

Try To Fight

CREDITS DIRECTOR Jesse Fleece PRODUCER Tara Alexis PRODUCTION COMPANY Doomsday Entertainment EXECUTIVE PRODUCER Jason Cole PRODUCTION MANAGER Cristina Bidagor 1ST AD Steve Bagnara DIRECTOR OF PHOTOGRAPHY Larkin Seiple FOCUS PULLER Matt Sanderson 2ND AC Jonathan Dec GAFFER Mike Beckman ART DIRECTOR Heather Farah WARDROBE Abigail Francis HAIR & MAKE-UP Amadora Biscette EDITOR Ernie Gilbert COLOURIST…
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Clogau 2017-18 Brand Campaign

We worked with Asa and his fabulous team on our most recent campaign. We were keen to take the brand in a different direction and create a campaign that would bring the brand story to life. Asa brought so much energy and enthusiasm to the campaign draft and the shoot. I spoke to some of…
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Production Company: Raw TV Director / Designer / Animator / VFX: Factory Fifteen DOP: Ben Kracun Starring: Richard Brake ANA Voice: Georgina Sutcliffe Production Designer: Laura Ellis Cricks Executive Producer: Katherine Butler Line Producer: Ros Davidson Production Executive: Sandra Shuttleworth Composer: Mark Sayfritz 1st Assistant Director: Stuart JC Williams 2nd Asst Director: Iseult Frere 3rd…
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Robot & Scarecrow

ROBOT & SCARECROW Set amidst the euphoric madness of a summer music festival, Robot & Scarecrow is a uniquely modern fairytale about love. When a robot pop princess flees her keeper she runs straight into the arms of a lonely scarecrow desperate for adventure. They spend an incredible night together, caught in a heady vortex…
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